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TUSCALOOSA, Ala. -- The University of Alabama Office of Alumni
Affairs’ Alabama Alumni
Magazine has received an Award of Excellence in the 2005 APEX
Awards for its winter 2004 edition.
The APEX Awards for Publication Excellence are for professionals
who write, edit and manage business communications. Selections
of winners are based on excellence in editorial content, design
and overall communication effectiveness.
“The most important benefit earned is some much-deserved
recognition for my student staff members who have proven they can
compete successfully on a national level with large, professionally
staffed publication offices in major businesses and universities,” said
Janice Fink, manager of alumni publications at UA.
“Each year, two to three undergraduate student interns work
in the Alumni Publications office as editorial assistants, helping
to produce the magazine and other projects. These awards will make
a valuable addition to their resumes after graduation,” Fink
explained.
In the 2005 competition, APEX received almost 5,000 entries in
109 categories under 11 different headings. UA won in the area
of Magazines and Journals. Other winners listed in this area include
the American Red Cross, the Association of Trial Lawyers of America,
Caltech, George Washington University Medical Center, Merrill Lynch,
Toyota Motor Sales, the Society of Women Engineers, the University
Of Tennessee Institute Of Agriculture and the University of Texas
at Arlington.
“These awards are particularly important to us because we
are being compared to thousands of business and corporate magazines
and journals from around the world, along with higher education
publications, so the competition is particularly challenging,” said
Fink.
The Alabama Alumni Magazine has been published for more than 125
years, and recently has undergone some changes. The format is longer
and the content focuses on feature articles, personality profiles,
sports coverage and book reviews all tied together with a common
theme. The magazine also provides much of its own photography with
the help of student photographers.
“We are one of the oldest continuously published alumni
publications in existence today. As well as going to more than
28,000 active National Alumni Association members,
the magazine is distributed to leaders in the UA community, state
and national legislators and other decision makers, and to other
universities across the country.
“And through the Internet, our articles are read around
the world,” Fink noted.
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